Record Company

29/10/2012 06:55

The Music Industry as everyone knew it slightly over a decade ago has undergone a revolution. The core middleman in the music industry that we came to know from the 50s to the mid-90s was always the record company aka the record label. During that time period, the label had access to the platforms of sales and distribution, and perhaps more importantly the label had virtual monopolistic access to marketing and the means for discovering new talent. Amazingly, this was hardly the limit of the record company's control. For more detailed information, visit Record Company

 From the perspective of the many who dreamed of landing music industry jobs, the road leads through the many areas of influence or outright ownership of the big record company. The acts themselves relied on the label to take their talent and turn it into money. The record deal was the coveted result for securing monetary return for the artist's work. It seemed to all, that labels were the only ones who knew the path. 
 Fast forward to the music industry of today and with it the emergence of the internet as a platform for sharing and distributing musical content digitally. Now the artists can go directly to the people in minutes without the help of middlemen. This has lessened the value of the record deal and records in general. The value now is more centered in the personage and original unique content of the musician. This is because the content of the records themselves are shared widely on a free platform (the internet). 
 This has served to decrease the value of the traditional record, tape or cd. While this technology trend has actually empowered musicians who choose to capitalize on it, it has greatly muddied the waters for people who are searching for a traditional music industry job. With labels generally contracting trying to figure out their most profitable place in the post-internet world, vertical integration and traditional jobs have become scarcer. 
 With all that said, the formula for making it in the music industry still comes down to the basics of attacking passionately and following through with dogged determination. The same fundamentals apply for either more conventional employment or in the form of someone paying you for your artistic work. For more detail visit this site.